Shivshakti Agro Strengthens Rural Women’s Participation in Poultry Farming Through Field-Level Engagement in Assam

  • 44 minutes ago
  • 16 Views
  • thumbs up 0 thumbs down 0

Field-level demonstration at KVK Kamrup highlights scientific poultry nutrition, technical support, and women’s participation; Shivshakti AMRIT feed receives institutional appreciation

Guwahati, Assam | September 10, 2026: Poultry farming is emerging as an important livelihood opportunity in rural India, with women playing a growing role in day-to-day farm management and animal care. Strengthening this participation through access to scientific knowledge and better nutrition is becoming increasingly important.

In line with this, Shivshakti Agro (India) Pvt. Ltd., through its AMRIT brand, recently supported a Field Level Demonstration (FLD) on the productive performance of Vigova Super-M for 2026–27, associated with Krishi Vigyan Kendra (KVK), Kamrup, Assam Agricultural University, Kahikuchi Campus, Guwahati.

The field-level engagement brought scientific poultry feeding practices and technical knowledge closer to the farming community, while also witnessing the participation of rural women. Their involvement reflects the growing role women play in poultry and livestock activities and the potential of these enterprises to contribute to household income and rural livelihoods.

For Shivshakti Agro, the initiative reflects an approach that goes beyond supplying feed by combining quality nutrition, technical guidance, and continuous farmer engagement.

KVK Kamrup Appreciates Shivshakti AMRIT Feed

Adding further recognition to the company’s field-level efforts, Krishi Vigyan Kendra, Kamrup, Assam Agricultural University, in a communication dated 5 September 2026, appreciated the quality and performance of Shivshakti AMRIT Cattle, Pig & Poultry Feed.

The communication noted the continued use of the feeds over the past two years and highlighted observations related to growth rate, health, feed conversion efficiency and overall productivity. KVK Kamrup also appreciated Shivshakti Agro’s technical support, timely supply and professional service, along with its commitment to maintaining quality standards.

The recognition reinforces Shivshakti Agro’s focus on combining reliable animal nutrition with practical support for farmers.

Supporting Women Through Knowledge

Women are closely involved in several aspects of rural poultry farming, including feeding, animal care and farm management. Providing access to scientific feeding practices and technical guidance can help strengthen their knowledge and enable them to participate more confidently in farm-level decisions.

The Assam initiative brings together science, nutrition and grassroots participation, demonstrating how collaboration between agricultural institutions, industry and farming communities can contribute to more informed and productive farming practices.

For Shivshakti Agro, the focus remains simple: better nutrition, better knowledge and better farm practices can together contribute to stronger and more sustainable rural livelihoods.

Strengthening Farming Outcomes Beyond Nutrition

Shivshakti Agro believes that effective animal nutrition is not limited to the feed product itself. Consistent feed quality, when supported by technical guidance, timely service and farmer engagement, can contribute to better farm management and productivity.

Through its AMRIT range serving the poultry, cattle, pig and aquaculture sectors, the company continues to focus on delivering nutrition solutions while building stronger connections with farmers and livestock communities.

The Field Level Demonstration in Assam, together with the appreciation received from KVK Kamrup, reinforces this approach and encourages the company to expand its engagement with farming communities across the regions it serves.

The broader objective is simple: better knowledge can lead to better practices, better practices can support improved farm outcomes, and improved outcomes can contribute to stronger rural livelihoods.

For rural women involved in poultry and livestock farming, access to knowledge, nutrition and technical support can further open avenues for greater participation, income generation and entrepreneurship at the grassroots level.

About Shivshakti Agro (India) Pvt. Ltd.

Shivshakti Agro (India) Pvt. Ltd. is an Indian animal nutrition company serving the poultry, cattle, pig and aquaculture sectors through its range of feed products. Under its AMRIT brand, the company focuses on quality nutrition, consistent performance, technical support and long-term engagement with farmers and livestock communities.

Article Categories:
Agency News

Comments are closed.